At the center of all this are the artists, who, with the advent of streaming, were greeted with a profoundly opaque system of distribution and remuneration for their creations. On the road to getting 159 million people a month on its platform, 71 million of whom pay for it, the company had to court and cozy up to the recording industry, one that is so secretive and competitive that even the Voyager probes' historical collection of humanity's sounds were held back from commercial release for 40 years because of the copyright conflicts it involved. Any company that either pioneers or dominates a novel way to leverage tech is, necessarily perhaps, a black box of trade-secret special sauces - especially when its service is so widely used, and so frequently maligned, as his. The Two-Way Spotify Files Papers For Its Entry To The Stock MarketĮk's tweet was probably a genuine sigh of relief.
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